In world of Internet, marketers use several strategies to promote their business online. Pay per click marketing is one of the marketing strategies that can promote the products and services of the company. If this form of marketing is used effectively, it can deliver effective and constructive results. This kind of Internet advertising is instrumental in branding the image of the organization. It enables you to establish a favorable image of an enterprise in the cyber world. This form of advertising fetches high quality traffic towards your site. It is an affordable means for brand promotion.
February 12, 2010
Ppc Tips:advertising For Maximum Web Promotion
Engaging in pay-per-click (PPC) advertising has its own benefits and drawbacks. But what exactly is PPC advertising and what it can do to your business?
Business nowadays is doing different kinds of austerity measures when it comes to advertising their products and services. This is because of high rates of placing ads on print and on television. But there is a fast growing approach that businessmen can utilize to bring their services closer to the people and that is through Internet Marketing.
January 29, 2010
The characteristics of PTC sites that pay
Many sites that are Pay to Click or Pay to Surf was a scam. They offer the promise of excessive, so that Internet users intend to join. But after some time they disappeared.Many Internet users who are victims, not just money but also time and energy. Strangely, they never learned his lesson and continued to try his fortune with TCM. They are so, because they expect with TCM can easily earn income.
There are several things that must be considered in choosing a TCM in order not to become victims, such as :
There are several things that must be considered in choosing a TCM in order not to become victims, such as :
January 28, 2010
TREK PAY
Build a business in order to generate revenue is not easy. Many things we need to sacrifice, such as time, effort, and even property. But behind it all there waiting for success, or even just the experience to start something new.
January 27, 2010
My Opinion
After more than a year following a few websites about PTC, I can conclude several things as follows:
1. Spending a lot of time
2. Small income
3. Most of these sites are scam
4. Ends in disappointment
But of all these sites there are several satisfactory. I found a site that proved to pay, it's almost 2 months I became a member. This topic I will discuss further at the next opportunity
1. Spending a lot of time
2. Small income
3. Most of these sites are scam
4. Ends in disappointment
But of all these sites there are several satisfactory. I found a site that proved to pay, it's almost 2 months I became a member. This topic I will discuss further at the next opportunity
January 26, 2010
Click Fraud
Click fraud is a type of Internet crime that occurs in pay per click online advertising when a person, automated script or computer program imitates a legitimate user of a web browser clicking on an ad, for the purpose of generating a charge per click without having actual interest in the target of the ad's link. Click fraud is the subject of some controversy and increasing litigation due to the advertising networks being a key beneficiary of the fraud.
Use of a computer to commit this type of Internet fraud is a felony in many jurisdictions, for example, as covered by Penal code 502 in California, USA. It is illegal in the United Kingdom under the Computer Misuse Act 1990. There have been arrests relating to click fraud with regard to malicious clicking in order to deplete a competitor's advertising budget.
Pay per click advertising
Pay per click advertising or, PPC advertising, is an arrangement in which webmasters (operators of Web sites), acting as publishers, display clickable links from advertisers in exchange for a charge per click. As this industry evolved, a number of advertising networks developed, which acted as middlemen between these two groups (publishers and advertisers). Each time a (believed to be) valid Web user clicks on an ad, the advertiser pays the advertising network, who in turn pays the publisher a share of this money. This revenue-sharing system is seen as an incentive for click fraud.
The largest of the advertising networks, Google's AdWords/AdSense and Yahoo! Search Marketing, act in a dual role, since they are also publishers themselves (on their search engines). According to critics, this complex relationship may create a conflict of interest. For instance, Google loses money to undetected click fraud when it pays out to the publisher, but it makes more money when it collects fees from the advertiser. Because of the spread between what Google collects and what Google pays out, click fraud directly and invisibly profits Google. Some have even speculated that Google's barring users of the Google Analytics system from tracing IP addresses of visitors is directly related to click fraud on the Google AdWords network and a desire to keep the true extent of click fraud from being disclosed.
Source : http://en.wikipedia.org/wiki/Click_fraud
Use of a computer to commit this type of Internet fraud is a felony in many jurisdictions, for example, as covered by Penal code 502 in California, USA. It is illegal in the United Kingdom under the Computer Misuse Act 1990. There have been arrests relating to click fraud with regard to malicious clicking in order to deplete a competitor's advertising budget.
Pay per click advertising
Pay per click advertising or, PPC advertising, is an arrangement in which webmasters (operators of Web sites), acting as publishers, display clickable links from advertisers in exchange for a charge per click. As this industry evolved, a number of advertising networks developed, which acted as middlemen between these two groups (publishers and advertisers). Each time a (believed to be) valid Web user clicks on an ad, the advertiser pays the advertising network, who in turn pays the publisher a share of this money. This revenue-sharing system is seen as an incentive for click fraud.
The largest of the advertising networks, Google's AdWords/AdSense and Yahoo! Search Marketing, act in a dual role, since they are also publishers themselves (on their search engines). According to critics, this complex relationship may create a conflict of interest. For instance, Google loses money to undetected click fraud when it pays out to the publisher, but it makes more money when it collects fees from the advertiser. Because of the spread between what Google collects and what Google pays out, click fraud directly and invisibly profits Google. Some have even speculated that Google's barring users of the Google Analytics system from tracing IP addresses of visitors is directly related to click fraud on the Google AdWords network and a desire to keep the true extent of click fraud from being disclosed.
Source : http://en.wikipedia.org/wiki/Click_fraud
January 25, 2010
Scam
A confidence trick or confidence game (also known as a bunko, con, flim flam, gaffle, grift, hustle, scam, scheme, swindle or bamboozle) is an attempt to defraud a person or group by gaining their confidence. The victim is known as the mark, the trickster is called a confidence man, con man, or con artist, and any accomplices are known as shills. Confidence men exploit human characteristics such as greed and dishonesty, and have victimized individuals from all walks of life.
History
The first known usage of the term "confidence man" in English was in 1849; it was used by American press during the United States trial of William Thompson. Thompson chatted with strangers until he asked if they had the confidence to lend him their watches, whereupon he would walk off with the watch; he was captured when a victim recognised him on the street.
Vulnerability to confidence tricks
Confidence tricks exploit typical human qualities such as greed, dishonesty, vanity, honesty, compassion, credulity and naïveté. The common factor is that the mark relies on the good faith of the con artist.
Just as there is no typical profile for swindlers, neither is there one for their victims. Virtually anyone can fall prey to fraudulent crimes. ... Certainly victims of high-yield investment frauds may possess a level of greed which exceeds their caution as well as a willingness to believe what they want to believe. However, not all fraud victims are greedy, risk-taking, self-deceptive individuals looking to make a quick dollar. Nor are all fraud victims naive, uneducated, or elderly.
A greedy or dishonest mark may attempt to out-cheat the con artist, only to discover that he or she has been manipulated into losing from the very beginning. This is such a general principle in confidence tricks that there is a saying among con men that "you can't cheat an honest man."
The confidence trickster often works with one or more accomplices called shills, who help manipulate the mark into accepting the con man's plan. In a traditional confidence trick, the mark is led to believe that he will be able to win money or some other prize by doing some task. The accomplices may pretend to be strangers who have benefited from performing the task in the past.
Source : http://en.wikipedia.org/wiki/Scam
History
The first known usage of the term "confidence man" in English was in 1849; it was used by American press during the United States trial of William Thompson. Thompson chatted with strangers until he asked if they had the confidence to lend him their watches, whereupon he would walk off with the watch; he was captured when a victim recognised him on the street.
Vulnerability to confidence tricks
Confidence tricks exploit typical human qualities such as greed, dishonesty, vanity, honesty, compassion, credulity and naïveté. The common factor is that the mark relies on the good faith of the con artist.
Just as there is no typical profile for swindlers, neither is there one for their victims. Virtually anyone can fall prey to fraudulent crimes. ... Certainly victims of high-yield investment frauds may possess a level of greed which exceeds their caution as well as a willingness to believe what they want to believe. However, not all fraud victims are greedy, risk-taking, self-deceptive individuals looking to make a quick dollar. Nor are all fraud victims naive, uneducated, or elderly.
A greedy or dishonest mark may attempt to out-cheat the con artist, only to discover that he or she has been manipulated into losing from the very beginning. This is such a general principle in confidence tricks that there is a saying among con men that "you can't cheat an honest man."
The confidence trickster often works with one or more accomplices called shills, who help manipulate the mark into accepting the con man's plan. In a traditional confidence trick, the mark is led to believe that he will be able to win money or some other prize by doing some task. The accomplices may pretend to be strangers who have benefited from performing the task in the past.
Source : http://en.wikipedia.org/wiki/Scam
Pay to Surf
Pay to surf or is a business model that became popular in the late 1990s, prior to the dot-com crash. Essentially, a company uses income from advertising placed on members' screens to pay them for time spent surfing.
A pay-to-surf company would provide a small program, commonly called a "viewbar", to be installed on a member's computer. Advertisers' banner ads were then displayed while the member was browsing the web. Since the viewbar tracked websites that the user visited, the pay-to-surf company was able to deliver targeted ads for their advertisers. Advertisers paid the pay-to-surf company a small amount (typically US$0.50) for every hour of a member's surfing.
Members were usually limited on the amount of time per month for which they would be paid to surf (typically 20 hours). However, pay-to-surf companies also paid their members for each new user referred to the company (typically US$0.05 - US$0.10 per recruit). Thus, it was profitable for a member to garner as many referrals as possible, encouraging some users to recruit members using spam, though officially forbidden by the user's agreement.
The first and most well-known pay-to-surf company was AllAdvantage. It launched in March 1999 and grew to 13 million members in little over a year with the multi-level marketing system of recruiting new members. The scheme capitalized on the notion that anyone could make money on the internet without much effort.
AllAdvantage’s success attracted many imitators. At its peak, there were several dozen pay-to-surf companies. AllAdvantage had US$175 million in venture capital; its imitators did not and thus their members were never more than a small fraction of AllAdvantage's.
After 18 months, even AllAdvantage ceased operations. At that point, AllAdvantage had paid out over US$160 million to its members. Many members of smaller pay-to-surf companies were never paid when the companies shut down.
By late 2001 with the dot-com bubble collapsed, very few pay-to-surf companies remained. This is not surprising since 100% of the revenue came from internet advertising, which was the area hardest hit.
As with many Internet business models, pay-to-surf companies attracted people trying to defraud the company out of money. First, as noted above, the companies had to deal with spammers, often having to terminate member accounts. They were also required to get parental permission from members under the age of 18, many of whom flocked to these programs as an easy source of income. Finally, utilities started appearing which allowed users to simulate surfing activity. Some users even created mechanical mouse-moving devices which ran around their desks, i.e. "JiggyMouse". These programs and devices allowed users to get paid simply for leaving their machines on. This began an arms race between the pay-to-surf companies who built fraud-prevention software and fraud program developers, with each releasing increasingly sophisticated versions of their software.
Source : http://en.wikipedia.org/wiki/Pay_to_click
A pay-to-surf company would provide a small program, commonly called a "viewbar", to be installed on a member's computer. Advertisers' banner ads were then displayed while the member was browsing the web. Since the viewbar tracked websites that the user visited, the pay-to-surf company was able to deliver targeted ads for their advertisers. Advertisers paid the pay-to-surf company a small amount (typically US$0.50) for every hour of a member's surfing.
Members were usually limited on the amount of time per month for which they would be paid to surf (typically 20 hours). However, pay-to-surf companies also paid their members for each new user referred to the company (typically US$0.05 - US$0.10 per recruit). Thus, it was profitable for a member to garner as many referrals as possible, encouraging some users to recruit members using spam, though officially forbidden by the user's agreement.
The first and most well-known pay-to-surf company was AllAdvantage. It launched in March 1999 and grew to 13 million members in little over a year with the multi-level marketing system of recruiting new members. The scheme capitalized on the notion that anyone could make money on the internet without much effort.
AllAdvantage’s success attracted many imitators. At its peak, there were several dozen pay-to-surf companies. AllAdvantage had US$175 million in venture capital; its imitators did not and thus their members were never more than a small fraction of AllAdvantage's.
After 18 months, even AllAdvantage ceased operations. At that point, AllAdvantage had paid out over US$160 million to its members. Many members of smaller pay-to-surf companies were never paid when the companies shut down.
By late 2001 with the dot-com bubble collapsed, very few pay-to-surf companies remained. This is not surprising since 100% of the revenue came from internet advertising, which was the area hardest hit.
As with many Internet business models, pay-to-surf companies attracted people trying to defraud the company out of money. First, as noted above, the companies had to deal with spammers, often having to terminate member accounts. They were also required to get parental permission from members under the age of 18, many of whom flocked to these programs as an easy source of income. Finally, utilities started appearing which allowed users to simulate surfing activity. Some users even created mechanical mouse-moving devices which ran around their desks, i.e. "JiggyMouse". These programs and devices allowed users to get paid simply for leaving their machines on. This began an arms race between the pay-to-surf companies who built fraud-prevention software and fraud program developers, with each releasing increasingly sophisticated versions of their software.
Source : http://en.wikipedia.org/wiki/Pay_to_click
January 21, 2010
Testemony I
It was almost a year I take some PTC program, is a prerequisite easy just need to write an email and some additional data. But there is a big question behind all of it. Is all of that will make money?
At first everything went well, I signed up more than 10 PTC sites. Activities run smoothly starting from logging in, click ads, to the most exciting and waiting is check your balance or revenue. Every day income increases, although there were not too significant. Time was running with all the activities that began boring.
And this he has been waiting for income reaches the minimum to be transferred, starting this log and checked the balance and look for the button to transfer the balance through Paypal. But what happened, came the announcement that the minimum payment amount is increased. Do not know what I feel, anger, disappointment, sadness mixed together.
That's a little story about PTC, although some like that but not the least is that making a payment.
At first everything went well, I signed up more than 10 PTC sites. Activities run smoothly starting from logging in, click ads, to the most exciting and waiting is check your balance or revenue. Every day income increases, although there were not too significant. Time was running with all the activities that began boring.
And this he has been waiting for income reaches the minimum to be transferred, starting this log and checked the balance and look for the button to transfer the balance through Paypal. But what happened, came the announcement that the minimum payment amount is increased. Do not know what I feel, anger, disappointment, sadness mixed together.
That's a little story about PTC, although some like that but not the least is that making a payment.
Introduction
Paid To Click is an online business model that draws online traffic from people aiming to earn from home. Paid-To-Click, or simply PTC websites act as middlemen between advertisers and consumers; the advertiser pays for displaying ads on the PTC website, and a part of this payment goes to the viewer when he views the advertisement.
The viability of the PTC business model has been questioned, as fraudulent clicks have ramped up the expenses for advertisers. With lawsuits filed against the internet search companies, the burden has been placed on Google, Yahoo and others to determine the valid clicks from the fraudulent ones, although PTC site may just be used as advertising, to direct traffic to one's site. Moreover, many users registered in PTC websites are bots.
Even though advertisement is the most widely known method for PTC to stay alive, most of the profit comes from the direct sales of fake referrals which are created virtually by the PTC owner at his will. To cover up all this scheme, PTC owners inject some normal ads from fictional advertisers, thereby keeping the system running smoothly.
Some PTCs are also used to mimic mass human traffic, which can help a botnet stay undercover and perform click fraud activity in second and third-tier ad networks. Many PTC owners also pollute the ads with malware and botnet rootkits.
Scams, although exposed on various PTC forums, are still heavily used by newcomers who are drawn in to the websites by search engines. Scam PTC sites are known to attract new users with cheap offers for upgrades and referrals and disappear without trace after a short time
Source : http://en.wikipedia.org/wiki/Paid_To_Click
The viability of the PTC business model has been questioned, as fraudulent clicks have ramped up the expenses for advertisers. With lawsuits filed against the internet search companies, the burden has been placed on Google, Yahoo and others to determine the valid clicks from the fraudulent ones, although PTC site may just be used as advertising, to direct traffic to one's site. Moreover, many users registered in PTC websites are bots.
Even though advertisement is the most widely known method for PTC to stay alive, most of the profit comes from the direct sales of fake referrals which are created virtually by the PTC owner at his will. To cover up all this scheme, PTC owners inject some normal ads from fictional advertisers, thereby keeping the system running smoothly.
Some PTCs are also used to mimic mass human traffic, which can help a botnet stay undercover and perform click fraud activity in second and third-tier ad networks. Many PTC owners also pollute the ads with malware and botnet rootkits.
Scams, although exposed on various PTC forums, are still heavily used by newcomers who are drawn in to the websites by search engines. Scam PTC sites are known to attract new users with cheap offers for upgrades and referrals and disappear without trace after a short time
Source : http://en.wikipedia.org/wiki/Paid_To_Click
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